Browsing All Posts published on »July, 2009«

FAQs Folks Ask

July 29, 2009


A number of people have reached out to me in hopes of learning more about Content Strategists do. I’ve compiled this great list of questions with answers. What personal qualities make a good Content Strategist? Key attributes are being able to simultaneously think creatively and analytically. When dealing with clients you have to stick to [...]

Content Life Cycle Panel at Razorfish

July 23, 2009


As part of the Content Strategy Meetup Group of New York City, I participated along side Jeffrey Durland, Independent Content Strategist and Paul Ford, Associate Editor, Harper’s on a panel discussing the various phases of the content life cycle. Watch the archived livecast or read the Tweetscript at #csnyc or #contentstrategy. Moderator Michael Barnwell, Content [...]

6 Reasons You Need Content Strategy

July 17, 2009


You are about to embark on a site redesign and you’re starting to feel that spine-chilling feeling that somehow, someplace the content is being ignored. Enter Content Strategy. Any way you spin it, a good Content Strategy is about creating long-term solutions for producing useful content. These 6 signs will help you build your case: [...]

Coming Soon: Content Strategy for the Web by Kristina Halvorson

July 14, 2009


The official primer for the discipline of Content Strategy will soon be available for your reading enjoyment. Track its Release. Bookmark on Delicious Digg this post Recommend on Facebook Buzz it up Share on Linkedin share via Reddit Share with Stumblers Tweet about it Subscribe to the comments on this post

Talking Content Strategy at Pratt New Media Symposium

July 12, 2009


In order to better understand how organizational principles of library sciences are helping to break new digital ground, Pratt School of Library and Information Science held a New Media Symposium on April 25, 2009. My presentation for Content Strategy in a nutshell: The World of Content Strategy View more documents from Erin Scime. Bookmark on [...]

Content Strategy Gets Grounding at the 2009 IA Summit

July 12, 2009


On March 19, 2009 I was privileged to be a part of the foundational meeting for Content Strategists at the IA Summit in Memphis, hosted by Kristina Halvorson of Brain Traffic and Karen McGrane of Bond Art + Science. It’s not often that one gets to be involved in a grand meeting of minds. Almost [...]