Browsing All Posts filed under »Publications«

Your Content is Giving You a People Problem on Forbes.com

August 22, 2013

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If you’ve ever tried to make changes to the way your digital content is created or managed, you probably have found your organization in a state that looks similar to this: On December 10, 2012 I published an article on Forbes.com which spoke directly to this issue of the people problems that lurk behind all [...]

Content Strategist as Digital Curator featured in Curation Nation

August 4, 2011

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According to Steven Rosenbaum of Magnify.net, we’re drowning in data. That’s why he decided it was time to lay down the law on the future of web curation and what human efforts are required to sift through the mountain of content humans are now producing and publishing at explosive rates. I was honored to be [...]

What Matters Most for Online TV is Where, Which Clip and Why

November 18, 2010

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Online TV is becoming increasingly fragmented in the way that it's digested. Whether it's Hulu, DVR, Netflix, Amazon or bought through iTunes, it needs a plan for which channels it's distributed, which parts and (here's the strategy part) - why.

When to Know Your Content is Right for a Slideshow

October 27, 2010

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Once the web moved from purely text to pictorial, slideshows have become a staple and central figure in the canon of design patterns. As designers and web strategists, we’ve all seen a similar depiction as this: In my experience, slideshows are often one of the first content types to gain “required” status by business owners [...]

The Content Strategist as Digital Curator

December 8, 2009

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I’m convinced that the future of the web is curating content into meaningful packages that really connect with your audience. These thoughts were originally published in  Issue 297 on A List Apart, December 8, 2009 The term “curate” is the interactive world’s new buzzword. During content creation and governance discussions, client pitches and creative brainstorms, [...]