The Word:

Coming Soon: Content Strategy for the Web by Kristina Halvorson

July 14, 2009

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The official primer for the discipline of Content Strategy will soon be available for your reading enjoyment. Track its Release.

Talking Content Strategy at Pratt New Media Symposium

July 12, 2009

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In order to better understand how organizational principles of library sciences are helping to break new digital ground, Pratt School of Library and Information Science held a New Media Symposium on April 25, 2009. My presentation for Content Strategy in a nutshell: The World of Content Strategy View more documents from Erin Scime.

Content Strategy Gets Grounding at the 2009 IA Summit

July 12, 2009

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On March 19, 2009 I was privileged to be a part of the foundational meeting for Content Strategists at the IA Summit in Memphis, hosted by Kristina Halvorson of Brain Traffic and Karen McGrane of Bond Art + Science. It’s not often that one gets to be involved in a grand meeting of minds. Almost ceremoniously [...]

My name is Erin and I’m a closet organizer — er, Content Strategist.

May 1, 2009

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I’m often asked what I do for a living. Usually, I’ll give the short answer: “I work in interactive.” But if they seem particularly nerdy or genuinely interested, I’ll tell them the following: attacking your web content is like reorganizing your closet. Each day at work, I meet with clients to help them build a kick-ass [...]